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Report: 60% of UK News Sites See Google Search Visibility Drop in 2025

Published 1 day ago

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Above: Copies of The Guardian newspaper displayed at a newspaper stand in Bath, England, on Nov. 12, 2024. Image copyright: Anna Barclay/Getty Images

The Spin

Establishment-critical narrative

Google is systematically destroying the news industry by stealing journalists' work to power AI Overviews that devastate website traffic and revenue. The tech giant deliberately chose to force publishers into this exploitative system, knowing it would harm their business while boosting Google's own profits. With 60% of U.K. news sites losing search visibility and clickthrough rates plummeting by over 50%, this monopolistic abuse threatens press freedom itself.

Press Gazette Android Headlines

Pro-establishment narrative

Google's AI Overviews represent a revolutionary leap forward that's transforming search into something far more intelligent and useful. Users are absolutely loving these AI-powered responses, with satisfaction rates soaring and search usage jumping over 10% in major markets. The technology delivers lightning-fast, comprehensive answers while still providing helpful links to websites, creating a win-win scenario for everyone involved.

Google Quintype

Metaculus Prediction

There's a 50% chance that Google will be supplanted as the top search engine in the world by market share by August 2041, according to the Metaculus prediction community.