Report: Harris Campaign Editing News Headlines in Google Ads

Above: Democratic presidential candidate, US Vice Pres. Kamala Harris speaks during a campaign rally with Democratic vice presidential candidate Minnesota Gov. Tim Walz at the University of Las Vegas Thomas & Mack Center on August 10, 2024 in Las Vegas, Nevada. Image copyright: Justin Sullivan/Staff/Getty Images News via Getty Images

The Facts

  • Axios reported this week that the Harris campaign has bought search ads on Google featuring news headlines and supporting texts from major publishers rewritten in her favor.

  • The ads mimicking real news results include links to articles from news outlets such as the Associated Press, CBS News, CNN, The Guardian, NPR, Reuters and Time Magazine.


The Spin

Democratic narrative

Though this practice is common and in accordance with Google policies, it's hard to understand why the Harris campaign has decided to adopt such a risky strategy given the positive coverage she has received since entering the presidential race. Regardless of whether this actually proves advantageous for her, such a process could further affect trust in the media.

Republican narrative

It seems that Kamala Harris isn't satisfied with the assistance of mainstream media to produce positive impressions on voters, so her team has resorted to rewriting past headlines in her favor and invoking a media brand in promoted ads. Democrats have acted in contempt of the press, and it's now up to journalists to show they still have principles left.


Metaculus Prediction


Public figures in this story