Versions :<123456Live>
Snapshot 5:Mon, Aug 17, 2026 9:13:16 AM GMT last edited by Edward

Ferrari Luce Sells for $40M, Sets Auction Record

Ferrari's firstLuce everSells electric car sold for record $40m40M, atSets auctionAuction Record

Above: A Ferrari Luce on display at the Pebble Beach Concours d'Elegance auto show in the U.S. on Aug. 16. Image credit: Andrej Sokolow/picture alliance via Getty Images

The Spin


The Ferrari Luce isn'tis justmore than another EVelectric vehicle; it's a landmark achievement that proves Ferrari still leads where others follow. With its 1,050 cvhorsepower, four electric motors, and an interior that sets athe new standard for luxury craftsmanship, thisthe car earns its badge. InitialCustomers productionknow soldthis outtoo, shareswhich rebounded,is andwhy theinitial so-calledproduction outragehas amountedsold toout nothingand morewhy thanshares socialhave media noiserebounded.

The Luce is a $640,000 car that looks indistinguishable from a mass-market sedan, and Ferrari loyalistsfans have made their feelings crystal clearknown. Automotive designers call it "brutally bland" and "alarmingly vacant of identity," while stocks dropped sharply at the reveal, and not a single Ferrari collector seems excited to own one. Hiring an iPhone designer to build a supercar was always going to end badly.


Metaculus Prediction

Electric cars will constitute over 5% of the U.S. passenger car fleet by Oct. 7, 2028, according to the Metaculus prediction community.

© 2026 Improve the News Foundation. All rights reserved.Version 7.4.1

© 2026 Improve the News Foundation.

All rights reserved.

Version 7.4.1